Wisconsin

Retail Businesses in WI For Sale

Showing 66 results sorted by
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Turnkey Sporting Goods Business

Fond Du Lac, WI

This opportunity is for an established specialty sporting goods business based in Fond du Lac, Wisconsin. The company designs and sells protective athletic equipment used primarily in organized youth...

$350,000

Cash Flow: $78,000

5

$350,000

Cash Flow: $78,000

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Turnkey Sports Retailer with Loyal Base

Wisconsin

This business operates as a specialty sporting goods retailer focused on delivering high-quality equipment, apparel, and services to a dedicated customer base. The company has built a strong...

$450,000

$450,000

Cash Flow: $75,824

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High volume Grocery store for sale

Racine County, WI

Branded high volume grocery store for sale. Store doing $400,000 in monthly revenue. Store sells produce, grocery, hot foods, beer and more. Lots of potential for new owners. Very busy neighborhood...

$4,000,000

$4,000,000

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High Volume Grocery Store for sale

Milwaukee County, WI

Branded high volume grocery store for sale. Store doing $650,000 in monthly revenue. Very profitable business. Store sells produce, hot foods, grocery, and more. Store has very busy deli section. Real...

$4,000,000

$4,000,000

Trading Cards and Collectible Shop - Seller Financing

Fond Du Lac County, WI

Established trading card retailer specializing in Pokemon, Magic: The Gathering, and sports cards, with revenue driven primarily by singles and sealed product sales. The shop holds active distributor...

$80,000

$80,000

Cash Flow: $10,443

Multi-Department Retail Opportunity | Premier Recreation Market

Wisconsin

Established multi-department general store serving a premier recreation market with diversified revenue streams across hardware, sporting goods, beverage retail, and specialty gifts. The business...

$775,000

$775,000

Cash Flow: $100,029

HSC - Beloved Cafe & General Store

REAL ESTATE INCLUDED

Spring Green, WI

Here is a rare opportunity to own one of Spring Green’s most distinctive and beloved businesses: The Spring Green General Store. The General Store is an independently operated café, retail...

3

$625,000

$625,000

REAL ESTATE INCLUDED

The Chocolate Shop

Wausau, WI

Turnkey Chocolate Shop for Sale – A Sweet Business Opportunity! Established in 2021, The Chocolate Shop is a beloved retail gem located at 532 S 3rd Ave in Wausau, WI. This turnkey confectionery...

6

$75,000

$75,000

Halal International Market - Appleton, Wisconsin

Appleton, WI

Step into a fully equipped, turnkey grocery & meat market in one of Appleton’s highest?traffic commercial corridors. This business is positioned for immediate success with all major equipment,...

6

$120,000

$120,000

Cash Flow: $70,000

3-Generation Hardware & Small Engine Business – Prime Location!

Mauston, WI

Thriving 3-Generation Hardware Store & Small Engine Business for Sale – Prime Location! Own a piece of history with this well-established, profitable hardware store and small engine repair business!...

6

$850,000

$850,000

Profitable UPS Store in High-Traffic Location

Dane County, WI

Established in 2003, this profitable UPS Store franchise represents an exceptional opportunity in Dane County, Wisconsin's thriving retail services market. With over 20 years of continuous operation,...

$600,000

$600,000

Well Established Floral and Gift Shop

Neenah, WI

Great opportunity to own a thriving floral and gift shop in beautiful downtown Neenah. This business was established in 2021 and the current owners have been in place since 2025. The business...

6

$149,000

$149,000

Cash Flow: $90,000

Profitable Boutique in Prime Lake Geneva Location

Lake Geneva, WI

Here is your opportunity to acquire a thriving, turnkey boutique in the heart of downtown Lake Geneva's bustling shopping district. This well-established retailer features a thoughtfully curated mix...

6

$165,000

$165,000

Turn Key Mountain Bike Manufacturer

Bangor, WI

We believe in American manufacturing. As an American bicycle brand, it is our duty to actually manufacture the frames that we design. This gives us complete control over the quality of our bikes and...

6

$299,000

$299,000

Cash Flow: $67,700

Awards and Recognition Business

Barron County, WI

Profitable Awards and Recognition Business - 30-Year Established Operation This thriving awards and recognition company represents an exceptional acquisition opportunity in Barron County, Wisconsin....

$115,000

$115,000

Michael Schwantes

Creative Business Services

Serving Brown County, WI

Full-Service Brokerage Business Brokerage Mergers & Acquisitions Consulting Certified Business Valuations Founded in 1979

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Turnkey Craft Beer Bar & Retail Shop - MADISON WI

Madison, WI

Take the reins of BarleyPop Tap & Shop, a beloved and established local business situated in the vibrant Atwood neighborhood. Boasting a stellar reputation with both the beer makers and local...

6

$99,000

$99,000

Children’s Orchard® - Children's Resale - New Berlin, WI

New Berlin, WI

It is resale reimagined. Children’s Orchard sells gently used name-brand kid’s clothing, shoes, and accessories for up to 70% off retail prices. If you have been feeling the need for a professional...

4

$248,000

$248,000

Wisconsin International Trade Brokerage

Wisconsin

This is a rare opportunity to acquire a highly respected Customs House Brokerage located in Wisconsin. The firm specializes in navigating the complexities of U.S. Customs and Border Protection...

$600,000

$600,000

Cash Flow: $83,455

Door County Wisconsin Furniture, Home Furnishings and Flooring Company

Door County, WI

Own the dominant furniture and home furnishings retailer that delivers exceptional returns in Northeastern Wisconsin's thriving market. You'll acquire a turnkey operation that generates consistent...

$995,000

$995,000

3040 Pack and Shipping Company

Wisconsin

A well-established, independent pack and ship center located in Wisconsin, offering a comprehensive range of shipping and logistics services. The business has been a trusted resource in the community...

$275,000

$275,000

#3000 Printing Company with B2B and B2C in WI

Wisconsin

Family owned light manufacturing company with both B2B wholesale and B2C retail location. Great opportunity for a new owner to acquire a growing business with limited owner involvement. If you are...

$599,999

$599,999

Cash Flow: $200,000

Branded gas station for sale

Walworth County, WI

Branded gas station doing 125000 inside sales and 40000 gallons per month . Other income 2000 per month . Full liquor . Call for more information....

$2,100,000

$2,100,000

Liquor store for sale

Milwaukee County, WI

Liquor store doing 120,000 sales per month .Very profitable store. High margins . Absentee owner . High Margins . Store sells full liquor, beer, wine, and grocery. No direct competition. New Owner can...

$1,100,000

$1,100,000

Batteries Plus Business - up 26% in 2026

Racine County, WI

Be a part of the nation’s largest and fastest-growing battery, light bulb and smartphone/tablet repair franchise with a nationwide network of stores. With access to more than 60,000 types of...

$190,000

$190,000

Cash Flow: $88,186

Modern, Semi-Passive Healthy Vending Machine Business

Milwaukee, WI

This business sale includes twelve fully warranted “ultra-modern” vending machines. The business offers exactly what today’s customers are looking for… healthy snacks & drinks utilizing the latest...

$138,000

$138,000

Cash Flow: $73,800

SG 11606 Wisconsin Milwaukee West Bend Branded Gas Stations C Stores P

Washington County, WI

$550,000 Plus Inventory Wisconsin Milwaukee West Bend Branded Gas Stations C Stores Business only Package. THE FOUR STATIONS ARE WITHIN A SHORT DISTANCE OF EACH OTHER IN SUBURB LOCATIONS WITH LOTS OF...

$550,000

$550,000

Cash Flow: $335,000

Gas station and convenience store with beer liquor and wine for Sale

Racine County, WI

The property includes an approximately 2,800 sq. ft. convenience store building. It does 40000 gallon fuel sale and 45000 USD inside sales. The fuel station is equipped with 3 fuel dispensers (6...

$1,200,000

$1,200,000

Fully Established Garden Center/Pet Supply Retailer

Jefferson County, WI

Ready for the next chapter! Seller Retirement has enabled Epic Real Estate Group to represent this well-established, profitable regionally recognizable and branded full service Pet Supply and Garden...

$599,000

$599,000

Cash Flow: $150,000

High-Cash-Flow Multi-Unit Smoke Shop Portfolio (6 Locations)

Rock County, WI

Rare opportunity to acquire a well-established portfolio of six high-performing smoke shops generating approximately $2.9M in adjusted SDE with ~$16M+ in annual revenue. The business features a...

$7,500,000

$7,500,000

Cash Flow: $2,950,000

Smoke shop Busienss for sale in Milwaukee county WI

Milwaukee County, WI

This well-established smoke shop represents a compelling acquisition opportunity for qualified buyers seeking entry into the tobacco retail sector. The business has demonstrated consistent operational...

$90,000

$90,000

Liquor Store For Sale With Real Estate Waukesha County, WI

Waukesha County, WI

Imagine walking into your own successful liquor store every morning, knowing you're stepping into a proven money-maker that's been thriving for years. This isn't just any liquor store - it's a...

$1,900,000

$1,900,000

Gas station & Liquor store for sale with real estate in Rock County,WI

Rock County, WI

ESTABLISHED GAS STATION AND LIQUOR STORE WITH REAL ESTATE OPPORTUNITY This well-positioned fuel and retail operation presents a compelling investment opportunity in Rock County,WI featuring the area's...

$2,000,000

$2,000,000

Kurt's Island Sports Shop

REAL ESTATE INCLUDED

Minocqua, WI

For over 25 years, Kurt’s Island Sport Shop has been a cornerstone destination for anglers in the Minocqua area. Consistently recognized as one of the top bait and tackle shops in the region—and...

$997,000

$997,000

REAL ESTATE INCLUDED

Lake Geneva Area Home Décor Retailer

Walworth County, WI

Picture yourself owning a thriving boutique home décor store that's captured the hearts of affluent customers in the Lake Geneva, WI area. This isn't your typical retail business – the business serves...

$425,000

$425,000

Cash Flow: $171,000

Gas Station & Convenience Store For Sale With Real Estate

Kenosha County, WI

This established gas station and convenience store operation presents a compelling investment opportunity in Kenosha County WI. The business demonstrates consistent performance with average monthly...

$1,400,000

$1,400,000

Gas Station & Convenience store for Sale with real estate in

Kaukauna, WI

This established gas station and convenience store operation presents a compelling investment opportunity in Kaukauna, featuring consistent revenue streams and recent capital improvements. The...

$1,450,000

$1,450,000

Boutique Jewelry store-downtown Lake Geneva

Lake Geneva, WI

Well established downtown store with loyal customers. Beautifully designed with a ton of inventory. Really easy and fun business to run. Great for anyone looking to step into retail. Its completely...

$120,000

$120,000

Luxury Premier Wellness Studio- Booming Industry

Milwaukee, WI

Own a fully operational, technology-driven boutique wellness studio in one of the most desirable and high-income markets. This is a rare opportunity to acquire an established, branded recovery and...

$350,000

$350,000

EBITDA: $150,000

Branded Gas Station with RE

REAL ESTATE INCLUDED

Rock County, WI

Mcdonald's (located on gas station premise) pays $4,400 rent per month, NNN, lease expires in 2040. Every year rent goes up by 2%. The seller owns an ATM machines and a Bill Board on the premise. All...

$1,990,000

$1,990,000

Cash Flow: $511,758

REAL ESTATE INCLUDED

Established Accessibility & Mobility Business -Essential Services

SBA LOAN ELIGIBLE

Outagamie County, WI

This established mobility and accessibility equipment business specializes in the sale, installation, and service of stairlifts, wheelchair ramps, platform lifts, and other home accessibility...

$355,000

$355,000

Cash Flow: $151,028

SBA LOAN ELIGIBLE

Tom Flanagan

Blue Sky Business Acquisitions

Serving Dodge County, WI

At Blue Sky Business Acquisitions, we specialize in helping business owners and entrepreneurs navigate some of the most important financial decisions of their lives. Whether you’re preparing to exit, expand through acquisition, or optimize your capital structure, our team delivers strategic guidance backed by real-world experience and a results-driven approach. We don’t believe in a one-size-fits-all solutions. Every business has a unique story, and we tailor our services to maximize value, minimize risk, and create smooth, successful transitions. Our Mission: To empower business owners and entrepreneurs with the clarity, strategy, and support needed to achieve successful transactions and long-term financial growth. If you’re thinking about buying, selling, or planning your next move, Blue Sky Business Acquisitions is your trusted partner every step of the way.

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Branded gas station for sale

Waukesha County, WI

Branded gas station for sale inside sales $50,000 and 50,000 gallons. other $1000. Liquor license available. Absentee owner. Call for more information!...

$850,000

$850,000

Gas Station & C store for Sale with real estate in Brookfield, WI

Waukesha County, WI

Inside Sales: $47k to $50k per month Fuel Sales: 80k to 85k Gallons/month Average fuel margin: 40¢ per gallon (year-round) Store Construction: Built in 2023 Petroleum System: Upgraded / Installed in...

$2,650,000

$2,650,000

CITGO Gas Station for Lease Near MKE Airport

Milwaukee County, WI

Great opportunity to operate a CITGO gas station located close to Milwaukee (MKE) Airport in a high-traffic area. • Monthly Rent: $5,500 • Goodwill: $75,000 Sales and financials available upon request...

$75,000

$75,000

Branded gas station in Jeff Cnty

Jefferson County, WI

In a small cozy town in Wisconsin, gas station, C-store with real estate for sale. Inside sales: $97,000 (2024), outside gallons: 35,300 (2024). Total sales in 2024 was $2.60 million. 2024 sales...

$1,750,000

$1,750,000

Branded gas station in Dane C.

REAL ESTATE INCLUDED

Dane County, WI

In a small Wisconsin town, a branded gas station and C-store for sale. The stores sells packaged liquor/beer. Inside sales: $63,200 (2024) and outside gallons 13,100 (2024). For more information,...

$850,000

$850,000

REAL ESTATE INCLUDED

Gas Station With C-Store- Real Estate Included

REAL ESTATE INCLUDED

Rock County, WI

HS Listing ID-68948 Gas station, c store, property included. SNAPSHOT - Gas station with C-store and real estate - Liquor license included - Underground tanks installed 1997 (all tests passed – last 5...

$1,195,000

$1,195,000

Cash Flow: $180,000

REAL ESTATE INCLUDED

Gas Station for Lease with Fuel Commission Dane County, Wi

Madison, WI

Gas Station for Lease – Includes Fuel Commission & Full Liquor License Fantastic opportunity to operate a gas station in a high-traffic, established area. This site offers very low rent, a full liquor...

$75,000

$75,000

Liquor store for sale

Brown County, WI

Liquor store doing 100,000 sales per month .Very profitable store. High margins . Absentee owner . High Margins . Store sells full liquor, beer, wine, and grocery. Call for more information ....

$1,200,000

$1,200,000

Branded gas station for sale

Brown County, WI

Branded gas station doing 150000 inside sales and 75000 gallons per month . Other income 4000 per month . 1 acre gas station, 1 acre land behind station for future development. New tanks .Call for...

$2,500,000

$2,500,000

Branded gas station for sale

Rock County, WI

Branded Gas station doing 70,000 gallons per month and 75,000 inside sale . Interstate location . Call for more information....

$975,000

$975,000

Buy or Sell a Retail Business in Wisconsin
Retail businesses listed on BizBuySell include a broad selection of consumer facing retail operations, including specialty boutiques, apparel and gift shops, convenience stores, liquor and smoke shops, hardware and outdoor retailers, florists, sign and graphics shops, and hybrid brick and mortar businesses that also sell online through e commerce channels. The primary business models are location based retail, driven by in store product sales and local foot traffic, often complemented by repeat customers, niche positioning, and curated assortments, with some listings incorporating online direct to consumer sales, wholesale accounts, or multiple locations to expand reach.
Market Overview Listings for Sale (Median)
Number of Businesses Analyzed20
Asking Price$456,577
Reported Revenue$614,959
Reported Seller's Discretionary Earnings$125,015
Financials based on businesses that listed an asking price, annual revenue, and seller's discretionary earnings.

Asking Price

Lower QuartileMedianUpper Quartile
$271,750$456,577$599,999

Market Financial Highlights

The financial data presented here is an aggregation of reported revenue and earnings of Retail Businesses for sale in Wisconsin.

BoundRevenueSeller’s Discretionary Earnings
Lower Quartile$395,718$77,456
Median$614,959$125,015
Upper Quartile$1,216,592$184,355

Valuation Multiples

The valuation multiples listed below are derived from asking price, revenue, and seller's discretionary earnings of Retail Businesses listed for sale in Wisconsin.

BoundRevenue MultipleEarnings Multiple
Lower Quartile0.452.30
Median0.692.97
Upper Quartile0.914.85

FAQ's

How much does it cost to buy a Retail Business in Wisconsin?

The median asking price for an established Retail Business in Wisconsin is $456,577, though prices range from under $271,750 to well over $599,999.

How much do Retail Businesses owners in Wisconsin earn?

The median reported revenue of Retail Businesses in Wisconsin is $614,959 and owners earn a median of $125,015, which includes the owners salary and any other financial benefits they receive.

How do I value a Retail Business?

Valuing a business is a complex process, but buyers and sellers often turn to the local market to understand how businesses are priced. Based on our most recent analysis of Retail Businesses in Wisconsin, revenue multiples range from 0.45 to 0.91, with a median of 0.69. Earning multiples range from 2.30 to 4.85, with the median at 2.97. This means the typical Retail Business in Wisconsin may ask for around 0.69 times its annual revenue, and 2.97 times its annual owner earnings.

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