Bring Vietnamese cuisine into the fast-casual spotlight with N-GON®.
We’re redefining how people enjoy fresh, authentic Vietnamese flavors — from grilled bánh mì sandwiches to rice plates, smoothies, and other Asian-inspired favorites. Every dish is cooked fresh to order with real ingredients, designed for speed, consistency, and repeat business.
Our flagship location in Massachusetts has proven the model’s versatility — serving dine-in, takeout, delivery, and even drive-thru customers. Now we’re offering motivated entrepreneurs the chance to be among the first franchise partners to expand this unique concept.
Business Highlights
-Simple to operate with a streamlined, high-margin menu
-Authentic Vietnamese cuisine in a modern, fast-casual format
-Adaptable build-out: inline, end-cap, or freestanding locations
-Positioned in one of the fastest-growing restaurant categories
-Comprehensive training and ongoing support for franchisees
-Multiple revenue streams: dine-in, takeout, delivery, and drive-thru adaptable
Why N-GON Works
The fast-casual segment continues to outpace the rest of the restaurant industry, fueled by consumer demand for convenience, fresh ingredients, and global flavors. Vietnamese food in particular has been steadily gaining popularity, yet it remains underrepresented in mainstream fast-casual dining. That makes N-GON a truly unique concept with very little direct competition in most markets.
Customers today expect not just great food, but also flexible ordering and pickup options. N-GON’s model is built for that: dine-in for those who want to enjoy a meal with friends and family, takeout and delivery for busy lifestyles, and drive-thru adaptable for maximum convenience.
Training and Support
Franchisees don’t need prior restaurant ownership experience to succeed with N-GON. Our training and support are designed to make the system simple to learn and easy to operate. New owners receive:
-Two weeks of hands-on training at our headquarters
-On-site assistance during opening
-Comprehensive operations manuals and marketing playbooks
-Ongoing support in staffing, food preparation, and customer service
-We’re committed to helping every franchise partner build a business that thrives.
Investment Snapshot
Franchise Fee: $25,000
Estimated Investment: $108,400 – $581,100*
Royalties: 4% of gross sales
Marketing: 4% national fund
*Varies depending on location, size, and build-out requirements. Franchisees should also plan for sufficient working capital to cover the first few months of operations until breakeven.
Ideal Candidate
We’re looking for motivated entrepreneurs who are passionate about hospitality and excited to bring Vietnamese cuisine to new markets. Restaurant experience is helpful but not required — what matters most is a commitment to following our proven systems and a desire to grow with a fresh, modern brand.
Your Next Step
Be among the first to bring N-GON to your community. Whether in a busy city, a growing suburb, or a high-traffic shopping area, N-GON adapts to fit the market and maximize success.
? Visit ngonvietsubs.com/page/franchise
to learn more and fill out our Franchise Inquiry Form.
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