Business Start Date: 2013
Business Location: UK and Finland
Business Valuation: Open to Offers - Bidding Deadline 06/30/2026
Employee Number (Inc. Owners): 3
Business Model: B2C subscription platform and B2B content distribution partnerships
Industry: Digital Wellbeing / Online Fitness & Mindfulness Platform
Percentage Being Sold: 100%
Sales (TTM): €474,467.00
Net Profit (TTM EBITDA): €50,689.00
Business Multiple (TTM Revenue): 1x
Business Multiple (TTM EBITDA): 9.37x
Social Media Followers: 70K+
Paying Clients (TTM): 10,940+ premium members
Traffic (TTM): 240K+ Active Users | 1.5M+ Views
Tag Line: 12+ year-old global wellbeing platform delivering live and on-demand yoga, fitness, pilates and mindfulness content to consumers and partners.
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Executive Summary
The business is a 12-year-old global digital wellbeing platform offering subscription-based yoga, fitness, pilates, and mindfulness programs through live and on-demand video and audio classes.
The platform combines consumer subscriptions with high-margin B2B distribution partnerships, generating approximately €474k annual recurring revenue from over 11,000 consumer members and multiple corporate wellness partners.
The business operates with a lean team of three employees and a scalable technology platform capable of delivering digital wellness content globally.
The opportunity is to acquire 100% of the platform as a turnkey business, including technology, brand, customer base, partnerships, and operational team, at approximately 1× revenue, and scale the platform through marketing expansion and additional B2B distribution.
Company Overview
The business was founded in Finland in 2013 to make high-quality yoga and wellbeing practices accessible online.
Since launch, the company has evolved into a global digital platform offering:
Live and on-demand wellness classes
Structured wellbeing programs
Subscription-based consumer access
Corporate wellness content partnerships
Classes are produced through broadcast studios in the United Kingdom and Finland and delivered digitally to users worldwide.
The platform continuously produces dozens of new classes weekly, expanding its content library across multiple wellness disciplines.
Investment Highlights
12-year operating history
€474k ARR subscription revenue
11k+ paying members
Lean team of three employees
Proven LTV:CAC economics
High-margin B2B partnerships
Strong retention and engagement
Global digital wellness market exposure
Scalable platform ready for growth
Ad#:2481788