Here are the top 10 things you need to know about this eCommerce store...
1. It's growing fast!!! In the 10 months since it launched, it's gone from generating $0 revenue per month to ~$200k revenue per month!
2. All this growth is happening during the slow time of the year! The product lines the store sells are much more popular in the colder winter months, making this a Q4/Q1 store. But despite that, sales and profits continue to increase every month!
3. In May & June 2025, the store averaged $227.3k in revenue and $23.5k in net profit each month. Just imagine what the store could do come October/November when the weather turns cold and the demand goes way up.
4. The store sells 100% drop-shipped products. This means you don't have to purchase products from suppliers until after you've made a sale and collected the revenue, eliminating the need for a) working capital, b) warehousing & overhead costs, and c) the risk that you purchase inventory you're unable to sell.
5. The store boasts an Average Order Value (AOV) of $2,671 (which has actually increased to $2,994 over the past 90 days). Combine this high AOV with the fact that...
6. The store's gross profit percentage is 29.1% (which is after shipping costs), meaning the average order generates $775+ of gross profit. That gives you A LOT of room for paid advertising.
7. Over the past 6 months, the store has achieved an 8.87 ROAS (Return On Ad Spend), meaning it has generated $8.87 of revenue for every $1 of ad spend. Given its 26.4% average gross margin (meaning the store has a 3.44 break-even ROAS), the paid ad campaigns are highly profitable.
8. A 3-person team handles all day-to-day operations, making the store very easy to run for the owner. (Note: The 3-person team is included as part of the sale, assuming the new owner desires to retain them.) The owner currently only spends 15-20 hours per week on the business, and almost all of that is on high-level strategy and growth activities (not mundane operational tasks).
9. Demand continues to increase year after year, as you can clearly see from the Google Trends 5-year report for the main keyword phrase the store is targeting.
10. The owner is motivated to sell. He sold his last business for over $1.5 million a year ago and just started this business up as a "bridge project" while he was preparing to launch his 9-figure "golden goose" project (which he now has). Sean recognizes he could get a lot more for this business if he let it grow for another year or two, but especially with the cash in his pocket from his last website sale, he's committed to selling this store now so he can dedicate 100% of his time, energy and focus to his "final project."
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