Business owners, prospective buyers, and industry investors rely on a diverse set of financial benchmarks to assess the value of a business. We have compiled data from comparable sold businesses to provide insight into the business for sale market and important benchmarks for pricing and evaluating agriculture businesses relative to industry standards.
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Agriculture businesses listed and sold on BizBuySell are involved in the growth and production of a wide array of food, floral, and medicinal products. They range from small farms, orchards, and greenhouses, to wineries and vinyards, fruit and vegetable producers, mushroom growers, cannabis producers, grain production businesses, flower and plant growers, dairy and animal food product businesses, and more.
| Average Sale Price | Average Asking Price |
| $816,030 | $826,638 |
| Average Sale/Ask Ratio | Median Days on Market |
| 0.91 | 185 |
| Average Revenue | Average Owner Earnings |
| $1,323,335 | $241,151 |
| Average Revenue Multiple | Average Earnings Multiple |
| 0.84 | 3.39 |
| Median and average values derived from comps of agricultural businesses sold on BizBuySell from 2020 through 2024. | |
The majority of agriculture businesses sold on BizBuySell between $180k and $1.3MM, with a median sale price of $500k. The largest 10% sell over $1.9MM, while the smallest 10% sell under $135k. With a sale-to-ask ratio of nearly 1, there is a much tighter relationship between asking and sale prices than the overall market.
Valuation, or pricing, multiples are financial tools that allow for comparisons between businesses that have different levels of sales and financial performance. They represent the sales price of a business relative to its revenue or earnings, and given enough individual business sales data, they represent what the market is willing to pay for a business given its revenue and earnings.
Business values and associated multiples are influenced by a variety of macroeconomic factors such as interest rates, inflation, consumer spending, and overall economic growth. However, among businesses in a particular industry, size often matters most, with larger businesses fetching higher valuation multiples. Valuation multiples of agriculture businesses typically range from 2- to 4.5-times annual owner's earnings, and 0.4- to 1-time annual revenue. The inclusion of real estate is common, though kept separate from the business sale.
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To determine how a business compares in terms of sales volume and financial performance relative to industry peers, it’s necessary to have some insight into industry standards. "Benchmarking" describes the practice of comparing a business’s financial performance to typical industry standards to determine where a business falls relative to other businesses in the same industry. These benchmarks can help guide business owners and buyers towards appropriate valuation multiples from the range above.
To that end, we have aggregated financial performance of agriculture businesses sold on BizBuySell that can be useful for comparing a given business to the market.
Discretionary earnings (used interchangeably with the terms "cash flow" and seller's discretionary earnings or SDE) is often the crux of business valuations, so it is important to benchmark it relative to other similar businesses traded on the business for sale market. Revenue volume plays a large role in business valuation, as it measures the size of the potential income opportunity for new ownership. It's not uncommon for buyers to select an earnings multiple range based on overall revenue volume.
The table and chart below include revenue and earnings ranges of agriculture businesses sold on BizBuySell over the past five years.
For a more complete understanding of the business-for-sale market and valuation standards, consider comparisons within the agricultural sector when benchmarking individual businesses. The chart and table below include key metrics from sales of select agricultural businesses on BizBuySell.
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