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Search Fund vs. Startup: Exploring Paths to Entrepreneurship

7 minute read

Search Fund vs. Startup: Exploring Paths to Entrepreneurship

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The BizBuySell Team

Choosing the right path for a new business depends on individual goals, risk tolerance, and personal circumstances. A search fund and a startup represent two distinct opportunities a prospective business owner could pursue as they explore entrepreneurship.

A search fund involves raising capital to acquire and manage an existing company. It is considered to be an ideal option for those seeking a more established business model. On the other hand, a startup business involves creating a new business from scratch. Startups are better suited for those eager to innovate and build something new.

Evaluating these factors is important for aligning with your entrepreneurial aspirations, so let’s look closer at how you can apply the rationale to your own business idea.

What Is a Search Fund?

A search fund is an investment vehicle that helps aspiring entrepreneurs acquire and manage an established company. There are usually two phases: raising capital and acquiring a business. These types of funds are created by one or more entrepreneurs (searchers) to seek, acquire, and operate a privately held company.

Investors provide capital to support the search phase, while the searcher identifies a small business as a suitable acquisition target. Once a business is acquired, the searcher becomes its CEO and continues to manage and grow the company.

How Search Funds Work

  1. Entrepreneurs raise funds from investors to cover the costs of searching for and acquiring an existing business. This initial capital supports the search phase and provides a salary for the searcher.
  2. The search fund will spend upwards of 1-2 years evaluating potential acquisition targets. The process includes extensive upfront research, due diligence to detect liabilities, and negotiations. Depending on the type of business, this can also involve conversations with the current owner or existing employees.
  3. Once a suitable company is found, the search fund raises additional capital to secure business ownership. Business acquisition funding may come by way of Small Business Administration (SBA) loans or from private lenders.
  4. The searcher assumes a leadership role in the acquired company, then focuses on growth and operational improvements. The goal is to generate returns for both the searcher and the investors.

Search funds offer a structured way to acquire and run a successful business, providing a platform for entrepreneurs who prefer to manage an established company rather than starting a new one from scratch.

Benefits of Buying an Established Business Through a Search Fund

  • Immediate cash flow and established customer base. One of the key advantages of buying an established business is that it generates revenue from day one. This minimizes the financial strain on new owners. The loyal customer base also provides a steady stream of income, reducing the time needed to build market trust.
  • Reduced risk compared to starting from scratch. Acquiring an established business through a search fund offers a proven business model, so there’s a lower likelihood of failure. This stability is a safer investment compared to the uncertainties of launching a new business.
  • Existing operational infrastructure and brand recognition. Since the business already has operational infrastructure, the new owners save time and resources on setup. Established brand recognition also means that customers are already familiar with and trust the business.
  • Ability to leverage the previous owner’s experience and network. New owners can benefit from the previous owner’s industry knowledge and connections, which can be invaluable for growth. This insight and network access can help with navigating challenges and seizing new opportunities.

Starting a Business from Scratch

Starting a business from scratch involves creating a new venture from the ground up, including idea development, market research, business planning, and execution.

The process begins with identifying a market need or opportunity and crafting a new company concept that addresses it. Entrepreneurs then develop a business plan, secure funding, and establish operational structures, including branding, product development, and marketing strategies.

While starting a business from scratch has significant risks and challenges, it also provides small business owners the opportunity to build something unique exactly how they envision.

Pros and Cons of Starting a Business from Scratch

Pros

  • Flexibility and control over the business model and vision. The main advantage of starting from scratch is that you can do things your way. Entrepreneurs have the creative freedom to shape every aspect of their business, from the initial concept and the operational details to the company culture.
  • Potential for innovation and creating something unique. Starting from scratch gives founders the opportunity to create something entirely new that truly reflects their values and resonates with the target audience. This uniqueness can set them apart in the market and foster stronger connections with customers.
  • Personal satisfaction and achievement. Building a business from the ground up can be incredibly rewarding as it represents hard work, creativity, and perseverance. The sense of accomplishment from seeing your ideas come to life and succeed in the market is unparalleled.

Cons

  • Unpredictable challenges: Encounter unexpected obstacles and uncertainties without the safety net of a proven business model.
  • Delayed financial returns: Anticipate a gradual build-up to financial stability, as it takes time to establish a loyal customer base and generate consistent revenue.
  • High demands on time and energy: Be prepared for intensive involvement, particularly in the initial phases, as you establish and grow your business from the ground up. 

Comparing Search Fund vs. Startup

When comparing a search fund to starting a business from scratch, several key differences stand out.

Search Fund Businesses

  • Lower Risk: Search funds typically involve acquiring an established company with a proven track record, which reduces risk due to its operational stability.
  • Higher Initial Cost: This approach requires significant initial capital.
  • Faster Gain: Generally profitable faster thanks to an existing customer base and infrastructure.
  • Easier Transition: The workload is lighter initially since the business is already up and running.

Start Up Businesses

  • Higher Risk: Starting a business from scratch is higher risk due to the uncertainty of untested business models and market conditions.
  • Incremental Costs: Investment is often more incremental, focused on development and market entry.
  • Slower Gains: Reaching profitability can take longer as the business builds its brand and customer base.
  • Increased Workload: Being a new owner can be time-consuming not only in the beginning to establish operations and market presence, but also running the business day-to-day.
  • Full Control: Startups provide complete control over the business model, allowing for significant innovation and a unique market presence.

Explore the Opportunities

Choosing between a search fund and starting a business from scratch hinges on your risk tolerance, investment capacity, and entrepreneurial goals. Carefully weigh these factors to align with your objectives. To explore potential opportunities to buy an established business, search for businesses for sale on BizBuySell.