Johnny Rockets Franchise

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Detailed Information

Capital Required
$500,000 - $1,100,000

Liquid Capital

Net Worth

Financing Assistance
No Financing Available

Training and Support

Initial Franchise Fee

CEO Name
Mike Nolan

Existing Units



Johnny Rockets is an internationally renowned restaurant that serves classic American fare including burgers made from never-frozen 100% fresh Certified Angus Beef, specially spun shakes and more. Johnny Rockets also offers burgers with tofu, chicken and turkey catering to people of all dietary preferences and maintains cultural relevance.

The atmosphere combines the traditional diner feel with modern ambiance: Iconic sounds, classic Americana and pop culture blend and great music. The staff love to smile and provide awesome service, making this a fun and relaxing place to gather with friends and take the family.

Johnny Rockets are found on cruise ships, in airports, sports venues and many other unique locations, giving everyone the opportunity to enjoy the iconic American dining experience.

Why Choose Us?

Johnny Rockets franchises are perfect for ownership as it provides products and services that everyone wants regardless of his or her age. The high-quality food and great customer service provide recurring revenue and significant loyalty among its customers.

Johnny Rockets has several options for becoming a franchise owner ranging from drive-thrus to dedicated store fronts and stadium-style food stands. For individuals that meet the requirements, have a good location and strong traffic, they have the opportunity to open a franchise in the US or abroad. The average diner site is between 1,300 and 3,500 sq. ft. However, smaller options may be accepted as well as larger footprints with the right plan.

The versatility of location, the willingness to incorporate cultural preferences and franchise option coupled with sizeable demographic appeal, the classic menu and the flexible cuisine opportunities make this franchise a very strong partner for those who want to own a franchise.

Johnny Rockets has an excellent training program. It prepares owners and managers to run the franchise and continually assists with improvements and enhancements while allowing the owner to add his or her personal touch to the franchise. This post-launch support means that new owners are not alone, and that help is always available to ensure success!

The Johnny Rockets marketing campaigns and reward programs are top-shelf bringing both new and returning customers. Owner participation in these campaigns allows them to leverage the expert marketing abilities to fuel growth.

Ideal Candidate

Strong franchise candidates share several traits:
  • At least two years of restaurant experience.
  • Want a product they can be happy to connect to their name.
  • Desire a future with a growing company and who are willing to work for it.

Johnny Rockets is excellent for the hands-on person who loves to see rewards in the faces of satisfied, happy customers who will return again and again.

Great candidates are people who see the value in bringing an excellent menu and a fun, safe and family-friendly restaurant to their community for all to enjoy. Their goal is to create a future with a franchise that builds a lasting legacy.


In 1986, Johnny Rockets was founded as a place people could get away from the hustle of everyday life and enjoy a great meal. The first location opened its doors in June 1986, on Melrose Avenue in Los Angeles. Since then it has experienced worldwide expansion. Today the franchise has more than 350 locations throughout the US and 32 countries. With a goal of sharing the passion for food, the global footprint allows it to incorporate a broad range of cultures and cuisines while maintaining its all-American classic menu.

Johnny Rockets is a dynamic lifestyle brand known for its great customer service, spectacular staff, and great food. Anywhere you go, you can rely on the quality and flavor of its burgers. From the all-natural Wisconsin Cheddar, thick Applewood smoked bacon and cage-free chicken, everything on the menu will bring you back for more.

Johnny Rockets bridges the generation gap combining the best in food, drink and environment with its comfortable seating, classic menu and timeless appeal making it the perfect restaurant for people of every age now and into the future.

Training And Support

Johnny Rockets has four week regional training programs. Two managers are required to attend. The training program, minus travel and other attendance expenses, is included in the Franchise Fee.

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