VMR Paints is solely an online store and niche manufacturer specializing in authentic, OEM-accurate motorcycle paint colors for vintage and modern motorcycles, shipping to all lower 48 states and Canada. Founded in 2013 and based in Billings, Montana, this turnkey business has built a sterling reputation as the preeminent supplier of original paint colors across the U.S. vintage motorcycle community.
BUSINESS OVERVIEW
VMR serves a highly specialized market, offering an unmatched selection of original Honda, Yamaha, and Harley-Davidson colors. The company is particularly renowned for pre-1980 Honda paint colors, producing many original formulations unavailable elsewhere. For Harley-Davidson enthusiasts, VMR provides both vintage and modern production colors through the most recent releases.
FINANCIAL PERFORMANCE
The business generates $168,021 in annual revenue with strong cash flow of $61,500 (37% margin), demonstrating excellent profitability in this niche market. Assets include $19,000 in fixtures and equipment plus $20,000 in inventory (included in asking price).
COMPETITIVE ADVANTAGES
• Proprietary paint formulations for hard-to-find vintage colors
• Established reputation among restorers, collectors, and professional shops nationwide
• Defensible niche with high barriers to entry
• Premium quality materials and superior accuracy
• Loyal customer base built through word-of-mouth referrals
GROWTH OPPORTUNITIES
Significant expansion potential exists through:
• Adding vintage Suzuki and Kawasaki paint lines
• Expanding ancillary products (polishes, cleaners, supplies)
• Implementing comprehensive marketing strategy beyond current modest Google Ads spend
• Staying current with new Harley-Davidson color releases
The business is fully relocatable and operates with minimal marketing investment, indicating substantial upside potential. Primary growth has been organic through reputation and referrals.
SUPPORT & FINANCING
Owner provides 30 days of comprehensive training via phone, video, and email, with onsite support available for Yellowstone County buyers.
This represents an exceptional opportunity to acquire a respected brand in a specialized market with strong margins, loyal customers, and significant growth potential.
Ad#:2351387
