This is a rare opportunity to acquire a turnkey, multi-unit Perspire Sauna Studio portfolio in the fast-growing Boise, Idaho market. The offering includes two fully operational, cash-flowing locations in Eagle and Downtown Boise, along with the exclusive rights to develop a third studio in Meridian, one of the fastest-growing areas in the region.
Both studios are strategically located in high-traffic retail centers and are fully built out to Perspire’s premium brand standards. Each location features multiple private infrared sauna suites, modern amenities, and efficient layouts designed to optimize member experience and operational flow. The businesses are supported by established systems, trained staff, and a streamlined operating model that allows for consistent performance across both locations.
The studios generate revenue through a recurring membership model, supported by strong customer retention and consistent demand for wellness, recovery, and stress management services. The business operates in a rapidly expanding segment of the health and wellness industry, benefiting from increasing consumer awareness and adoption of infrared sauna therapy, as well as broader trends toward longevity, recovery, and preventative health.
This is a manager-run operation, allowing for semi-absentee ownership. Day-to-day operations are handled by an experienced team, providing flexibility for a new owner to maintain a passive role or take a more active approach to drive additional growth.
Significant upside opportunities exist. A buyer could increase revenue through enhanced membership sales strategies, improved utilization during non-peak hours, expansion of retail offerings, and deeper community and corporate wellness partnerships. Additional opportunities include optimizing digital marketing efforts, referral programs, and local brand awareness initiatives to further accelerate member acquisition.
The included Meridian territory represents a meaningful expansion opportunity, with a sauna equipment deposit already in place, reducing both startup timeline and capital requirements. With systems, vendor relationships, and operational knowledge already established, a new location can be launched more efficiently and with lower execution risk.
The studios operate under favorable long-term lease agreements with predictable rent increases, providing stability and visibility for future planning. All furniture, fixtures, equipment, and operating systems are included in the sale, making this a true turnkey opportunity with substantial capital investment already completed.
The Perspire franchise system provides ongoing support, including training, marketing resources, vendor relationships, and operational guidance. The current owner will also provide a structured transition period to ensure continuity, share key insights, and support a seamless handoff.
This opportunity is ideal for an owner-operator looking to step into a proven model, or an investor seeking a scalable platform with strong fundamentals, recurring revenue, and built-in expansion potential in a high-growth market.
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