Mountain Mike's Pizza Franchise

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Detailed Information

Capital Required
$197,000 - $783,000

Liquid Capital
$75,000

Net Worth
$200,000

Financing Assistance
No Financing Available

Training and Support
Available

Initial Franchise Fee
$30,000

CEO Name
Chris L. Britt and Edmond F. St. Geme

Existing Units
190

 

Overview

Mountain Mike's Pizza has operated for over 40 years, serving pizza and other casual dining staples such as chicken wings and sandwiches. Mike's offers a variety of unique pizzas and toppings, as well as the option of a gluten-free crust. Customers can also enjoy selections from the salad bar or create a customized pizza, choosing among the options for crust type, sauce and toppings. Restaurants offer convenient options such as online ordering and home delivery. Some locations also provide off-site catering. Although Mountain Mike's offers takeout and delivery options, it continues to emphasize a pleasant and friendly dining experience at its locations.

Why Choose Us?

Mountain Mike's Pizza franchisees enjoy extensive support from the company before and after opening. Training is available to instruct owners and their key employees in restaurant operations, food preparation, accounting and other necessary skills. A Development Agent works with franchisees to ensure their site meets requirements and to develop the restaurant's marketing campaign. The Development Agent continues to work with franchisees and is available for consultation and site visits.

Mountain Mike's strives to promote customer loyalty through several unique initiatives. These include a special coupon and promotions club customers sign up for, where they also receive news and incentives not available to the general public. Mountain Mike's also promotes community involvement. Various locations participate in Mountain Mike's fundraising initiatives that help local organizations such as youth sports and school programs raise money.

This franchise also distinguishes itself from competitors by emphasizing the high quality of its affordable menu items and by marketing itself as primarily a casual dining experience, with delivery and takeout as available options rather than the main focus. Since its founding, the company has established a strong brand identity and enjoyed a steady growth.

Ideal Candidate

Mountain Mike's Pizza charges an initial franchising fee of $30,000; franchisees with an existing location pay $15,000 to open an additional location. Investment amounts can vary substantially, depending on factors such as locale, type of site and necessary work and purchases. Potential franchisees are not required to have prior experience, but must be willing and able to learn quickly and comply with company training and instructions. In addition to providing the required product, franchisees should also be prepared to participate in community initiatives and build strong relationships with customers as well as local business and organizations.

History

Mountain Mike's opened its first location in Palo Alto, California, in 1978. Since then, the company has expanded to include over 180 locations throughout California, as well as Nevada, Utah and Oregon. The restaurant franchise initially opened as a family friendly, casual dining experience that prioritized fresh, high-quality ingredients. The original owner left another pizza restaurant to found his own business that emphasized quality and embodied his connection with nature.

Forty years later, the company has stayed true to its origins, combining its pizza and sandwich offerings with substantial salad bar offerings, and including a variety of fresh toppings. The company especially prides itself on the use of authentic pepperoni slices for its pizzas. It also emphasizes the ability of each patron to customize an order.

Training And Support

Training and support are available to franchisees. Additionally, a Development Agent is assigned to aid in opening the restaurant and provide operational support.

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