Honey Dew Donuts Franchise

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Detailed Information

Capital Required
$87,500 - $795,500

Liquid Capital
$100,000

Net Worth
$400,000

Financing Assistance
Available Via Third Party

Training and Support
Available

CEO Name
Richard Bowen

Existing Units
145

 

Overview

Honey Dew Donuts is a New England chain serving hot, iced and specialty coffee, frozen treats, donuts, pastries, bagels, sandwiches and more. Customers can come in for a quick breakfast or a jolt of joe, and many locations feature drive-through lanes. Products include a cinnamon maple sausage sandwich, chocolate avalanche croissant, peach iced tea, pumpkin chai and a turkey sausage sandwich.

The chain has about 145 locations. Its territory goes as far north as Farmington, New Hampshire, and as far south as Westerly, Rhode Island.

Why Choose Us?

Honey Dew Donuts is a regional franchise that may feel more personable than larger, nationwide chains. Honey Dew also gives back heavily to the communities it operates in, for example, sponsoring sports teams and nonprofit organizations. Customers have a varied menu to select from. It includes New England staples and lighter items for the health conscious. Honey Dew may be a good choice for New Englanders who want to invest in their communities while serving delicious goodies.

Trainings are thorough. For example, a stint at the training center for a new owner takes three weeks. It covers customer service, food preparation and shop management, among other topics. Owners get to experience every role in their shop, which makes them better leaders.

Area development arrangements, when one franchise owner contracts with Honey Dew to open a group of stores in a specified geographical area, are also available. Room for negotiation on issues such as pricing, exclusivity and terms exists whereas it might not with a bigger chain.

Ideal Candidate

The Honey Dew Donuts franchising website states that the company wants to see several attributes in each franchise owner. Namely, ideal candidates should have a proven track record in retail or food service, success in hiring high-quality team members, an appreciation for customer service, a commitment to quality and cleanliness, respect for the franchise relationship and process, a hunger to succeed, and a resolute drive to grow sales.

To assess cultural fit, Honey Dew looks at considerations such as how well candidates interact with customers, employees, community leaders and others. It analyzes candidates’ reasons for wanting to franchise and wanting a coffee/donut shop specifically. Ideal candidates are able to elaborate on their long-term goals and to explain their experiences, both personal and professional, that will help them successfully run their business. The ideal candidate has previous or current business ownership experience.

History

Richard “Dick” Bowen founded Honey Dew Donuts in 1973 in Mansfield, Massachusetts. However, the roots of Honey Dew extend into Bowen’s childhood. At age 12, he baked donuts with his father at an area shop and fell in love with the entrepreneurial possibilities. In high school, he developed the name Honey Dew Donuts. After graduating, he joined the Army and went to Germany. There, he honed his donut-baking skills. Soon after he opened the first shop, Bowen fielded an inquiry about franchising. He agreed, and the franchise chain was born.

In 1978, the Plainville, Massachusetts, Honey Dew became the first coffee/donut shop to use a drive-through window. In 2002, Honey Dew opened its training center in Plainville. This location is where new ideas and products are tested and where franchise owners go to practice their skills. The current corporate offices are above the shop.

Training And Support

Trainings are thorough. For example, a stint at the training center for a new owner takes three weeks. It covers customer service, food preparation and shop management, among other topics. Owners get to experience every role in their shop, which makes them better leaders.

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