Grabbagreen Franchise

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Detailed Information

Capital Required
$282,688 - $413,768

Liquid Capital
$150,000

Net Worth
$500,000

Financing Assistance
No Financing Available

Training and Support
Available

Initial Franchise Fee
$30,000

CEO Name
Stanley Ma

Company Owned Units
1

Existing Units
22

 

Overview

The Grabbagreen concept is all about making fast food healthier and providing customers with freshly made dishes that are free of unhealthy ingredients. Restaurants offer a variety of unique menu items, including bowls, wraps, soups, and smoothies. Cold brew coffee, acai bowls, and vegetable-based snacks are on the menu along with a few kid-friendly options.

Restaurants focus on sourcing ingredients from local suppliers and provide organic options when possible. Dishes with meat include hormone-free and antibiotic-free chicken or beef. Most menu items are gluten-free. Customers can also purchase a "Grabbadetox" cleanse system that consists of a combination of juices and "elixirs." The elixirs are concentrated liquids made from ingredients chosen for their health properties. For example, there are elixirs for immune support and inflammation reduction.

Why Choose Us?

Grabbagreen is a fairly unique concept in the fast-food market, offering healthy, calorie-conscious options made from high-quality, local ingredients. The brand may see increased success in the future as consumer trends continue to move toward healthier dietary choices. Additionally, the brand is just beginning to grow which may provide franchisees with a large selection of potential territories and the chance to expand. Grabbagreen restaurants may not face as much competition in the marketplace as other food-industry franchises that offer more common, standardized fare, such as burgers and ice cream.

Ideal Candidate

Ideal candidates for a Grabbagreen franchise are those who wish to own/operate a restaurant that’s different from the ubiquitous hamburger brands. Entrepreneurs must meet strict financial requirements, including a minimum net worth of $500,000 and access to $150,000 of liquid assets. Additionally, ideal candidates should be willing to participate in the month-long training process. The franchisor offers both individual and master franchise opportunities. Ideal candidates are those who may be interested in expanding their businesses to open more than one restaurant or entering into a master franchise agreement.

History

Grabbagreen was started in 2013 by two moms who wanted to make it easier for other parents to feed their families while out and about. They wanted to offer a convenient fast-food experience without compromising nutrition. Their concept was extremely popular from the start, and within two years, there were three Grabbagreen restaurants. In 2015, the corporation Grabbagreen Franchising, LLC was formed to offer restaurant franchises.

In 2018, MTY Franchising USA, Inc. completed an agreement with Grabbagreen Franchising, LLC to become the franchisor for Grabbagreen restaurants. The parent company of MTY Franchising USA, Inc. is MTY Tiki Ming Enterprises, Inc., which is itself a wholly owned subsidiary of MTY Food Group, Inc. This corporation operates and offers franchises for restaurants under a wide variety of brands in the United States and other countries around the world.

Training And Support

Grabbagreen requires the franchisee (or managing owner), a manager, and up to three employees to participate in a training program that is approximately one month long. This program consists of videos and on-site training at the Scottsdale headquarters. Training may also take place at a designated restaurant in the franchisee's state or in Arizona. Additional training (at the franchisee's expense) may be available for franchisees, managers, and employees upon their request.

This web page is not endorsed by or affiliated with any franchisor. Product and company names are trademarks of their owners and are used for referential purposes only.
 

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