A&W Franchise

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Detailed Information

Capital Required
$266,500 - $1,200,000

Liquid Capital
$150,000

Net Worth
$350,000

Financing Assistance
No Financing Available

Training and Support
Available

Initial Franchise Fee
$30,000

CEO Name
Kevin Bazner

Existing Units
974

 

Overview

A&W is a strictly franchisee-owned operation that specializes in A&W draft root beer and hamburgers, hotdogs and French fries. Though the brand operates out of many diverse areas, from exurbs to rural areas, small town locations tend to thrive. The brand attributes its success in small towns to its nostalgia and dedication to making classic and wholesome American foods.

Because of the brand's ability to generate long-term cash flow, many franchisees have turned their restaurants into family businesses, passing along restaurants from one generation to the next. The restaurant is open for lunch, dinner and evening business. Though it operates with quick, fast-food like service, it is dedicated to delivering quality food of sit-down style value. Franchisees have freedom to select which items they wish to sell, within limitations. All restaurants serve the brand's signature root beer.

Why Choose Us?

As one of America's best known and beloved restaurants, A&W ranks #4 on Time Magazine's 2018 list of the best fast food chains in America. Though always a good restaurant, it is undeniable that its switch to strictly franchisee-ownership led to its revitalization. Since 2011, A&W has experienced a nearly 33 percent increase in same-store sales on average a year. Its AUV for free-standing units with a drive-thru is an impressive $937,000.

A&W's shareholders are also franchise partners, which means that they operate without an exit strategy. Every decision the board makes is intended to protect each person's investment for the long-haul. Board members are always thinking about what their decisions mean for the company in the next 10 to 20 years, and not just for the next quarter.

Another perk of franchising an A&W is that the brand keeps operating costs low. It does this by partnering with Restaurant Chain Supply Solutions, a supplier and distributor of the three biggest chains in the nation: Taco Bell, KFC and Pizza Hut. The brand leverages this relationship to provide the lowest food, beverage and equipment costs to franchisees.

Ideal Candidate

Ideal franchise candidates are passionate about the A&W brand. They also have a minimum liquidity of $150,000 and a net worth of at least $350,000.

History

A&W's 99-year history dates back to 1919, when founder Roy Allen handed out the first original craft root beer in a parade in Lodi, CA, to welcome home WWI veterans. The creamy root beer, which proved to be a big hit, continues to be made in-house and out of real sugar cane, a proprietary blend of herbs, spices, bark and berries, and water, and served up in a frosted mug.

In 1922, Allen partnered with a Lodi employee, Frank Wright. The two leased their first two stands to other operators so that they could expand their business to Sacramento. This was the first time the business became known as "A&W," and when it began its unofficial franchising venture.

In 1925, Allen and Wright officially began selling franchises, thus establishing themselves as the first franchise chain in America. In 1950, thanks to the prevalence of GI loans, nearly 450 new A&Ws opened across the nation. It was at this time that Allen sold the business to A&W Root Beer Co., a company based out of California. Between 1955 and 1965, A&W went international, expanding into Canada, the Philippines and Japan, to name a few markets.

In 2011, A&W was purchased by a group of franchise partners. Today, there are approximately 1,000 franchisee owned restaurants and counting.

Training And Support

Within 6 months of opening, the Restaurant Manager and one other full-time manager will be required to attend an 8 to 10-day training course in Lexington, KY. The training course is also available to other members of the franchisee's organization for up to three individuals. The cost of training is $200 per day. On-the-job training is also available for $200 per day.

This web page is not endorsed by or affiliated with any franchisor. Product and company names are trademarks of their owners and are used for referential purposes only.
 

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