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Specialty Sock Manufacturer with New Trademarked-Product Line

South East

WHO1155
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Specialty Sock Manufacturer with New Trademarked-Product Line

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Business Description

Operating for over four decades, the company has been supplying high-quality, technical athletic socks for men, women, and children domestically. The company recently completed R&D of a new product line of copper-infused diabetic and athletic socks. The owners are seeking a partner to help them develop a go-to-market strategy to target this untapped revenue.

Key aspects
•Specialty, trademarked product developed in-house
•All products are knitted and finished in the US
•Antibacterial and antifungal properties of copper-infused fabric have been shown to help a variety of medical conditions
•Copper socks with copper oxide technology have been shown to improve blood flow, production of collagen, and can lead to overall softer, healthier skin
•Team includes experienced equipment operators

Opportunities
•Hire additional sales representatives
•Create dedicated marketing plan
•Explore exclusive relationships with distributors
•Partner with other wholesalers and medical providers to cross-sell products

Headquartered
•Southeast

Current markets
•National

Potential market
•International

Real estate
•The company operates from a 60,000 sq. ft. facility located on 13 acres. The facility leased from an affiliated-entity. There is room to grow in the current location. The owner will entertain selling the building or entering into a long-term lease.

Shareholder/owner objectives
•The owners are seeking a strategic partner to formally introduce a newly-created brand to market, and are open to selling the historical company as well. One owner would like to put a retirement plan in place and is available for a handover period. The other owner would like to continue with the company and promote the new product. Both are also open to exploring exclusive distribution relationships.

Financials:
The new product line was introduced in 2018. Management indicates revenue tied to this line was approximately 2% of total annual revenue in 2018. The balance of total revenue was from the company operating as a secondary supplier to large mills; thus, the historical performance of the company does not necessarily indicate future performance. The company's fiscal year ends in September. For fiscal year 2018, the company achieved revenues of $6.13M and a book EBITDA of $677K (11% margin). The
company´s historical statements are detailed in the financial section of the information Memorandum.

Attached Documents


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David Steverson

Business Listed By:
David Steverson

Benchmark International

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Sponsoring Broker:
Emily Cogley

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