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Niche Fitness Retail Store with strong growth and loyal customer base

Austin, TX (Williamson County)

Niche Fitness Retail Store with strong growth and loyal customer base
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Asking Price: $250,000

Cash Flow: N/A

Gross Revenue: $294,000

EBITDA: $13,230

FF&E: $77,211

Inventory: $80,000

Rent: $28 /Month

Established: 2016

Niche Fitness Retail Store with strong growth and loyal customer base

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Business Description

Niche fitness retail store with strong growth and loyal customers

This is a turn-key specialty retail location with an established brand in the Austin area and loyal customer base. Owners have experienced strong 20% year-over-year growth in revenues. The business caters to a niche running fitness market that is experiencing strong growth as a whole, and the business has been poised to take advantage of this trend. It is the first and only store of its kind in Texas, a state that has one of the oldest and largest communities of fitness enthusiasts of its type.

It serves a niche in which customers and enthusiasts are a broad range of ages, 50/50 men/women, with the opportunity to be social and outdoors.

The business was established in 2015 by a couple of MBA grads, both of whom have experience in startups, and one of whom runs the day-to-day operations. This is a multi-channel retail business with three streams: brick and mortar, ecommerce, and a traveling pop-up store. This store has benefited from attentive detail to operations management.

This store is an excellent opportunity for business- or marketing-oriented fitness enthusiasts, or those who are currently business owners in the sports market and would like to expand their presence through a strategic acquisition.

Detailed Information

Austin, TX
Included in asking price
Real Estate:
Building SF:
Lease Expiration:
Furniture, Fixtures, & Equipment (FF&E):
Included in asking price
1,650 square foot retail space in a high traffic area, in a complex with 8 other complementary businesses all local to Austin. 180,000 people drive by the store daily on a major highway. The building was built in 2014 and all equipment in the store is new. Space is custom build-out with shoe closet and retail displays. It is a warm and inviting space that welcomes community interaction. Two subleases bring in additional income. These businesses are an orthotics company and a massage company. The lease has been renewed for five years as of 11/2018, with fixed base rent through May 2024.
Catering to a niche industry with 9.6% growth per year. Demographics: 50/50 men/women, 18-65 years old. Largest group is 23-45 years old. Texas is one of the oldest and largest communities for this sport in the country. This is the only store in Texas geared for this niche. Customers are loyal and saying great things about the store.
Growth & Expansion:
Niche industry experiencing healthy growth. Operations are well dialed-in by current owner, letting new buyer focus on market growth. 87% of the revenue comes from in-person sales. Inventory is rarely discounted and are full-margin purchases. Inventory turns over 7.5 times per year. 65% of people who walk in purchase at least item in the store on their first visit. Lots of opportunity to increase online sales with a new wordpress-based website and ecommerce platform in place as of October 2018.
Support & Training:
Seller will help buyer learn the ropes over a few months.
Reason for Selling:
Change of Location
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Kyle DeHaas

Business Listed By:
Kyle DeHaas

DeHaas Consulting

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