11-Year-Old Shopify Store

Olathe, KS (Johnson County) (Relocatable)

11-Year-Old Shopify Store
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Asking Price: $330,000

Cash Flow: $122,000

Gross Revenue: $411,000

EBITDA: N/A

FF&E: N/A

Inventory: $75,000*

Established: 2008

*not included in asking price.

11-Year-Old Shopify Store

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Business Description

11-Year-Old Shopify Store with 25% Repeat Sales

For sale by owner. This is as straightforward as it gets. This business started in 2008 and has been run mostly absentee for the last 2.5 years. It takes a part-time employee ~15 hours a week and a warehouse ~1,000 sq ft for fulfilling orders. Obviously, a new owner would get more revenue if they spent more time building the business, specifically in digital marketing.

2016 Revenue = $274,000
2016 Owner's Discretionary Earnings = $67,000
2017 Revenue = $351,000
2017 ODE = $86,000
2018 Revenue = $411,000
2018 ODE = $122,000

Reason for sale: The owners bought this business in September 2016, moved to Shopify, added some digital advertising, and grew revenue and profit. In November '18, the owners bought an e-commerce business that is 5X bigger than SockGeek.com. Both owners have full-time jobs and want to focus on growing the bigger business. SockGeek.com is simply not a priority anymore.

Potential buyers preferably meet the following criteria:

1) E-commerce experience. Specifically e-commerce platforms and Google Ads/Bing. Most brands restrict sales on Amazon.
2) Interest in self-fulfillment. Moving to FBA or other third party fulfillment options likely wouldn't be a profitable strategy due to the low amount of penetration in any single sku.
3) Access to funding and serious interest.

Detailed Information

Location:
Olathe, KS
Inventory:
Not included in asking price
Employees:
0
Growth & Expansion:
Add brands. Add digital marketing channels. Spend time optimizing digital marketing.
Reason for Selling:
We recently bought an e-commerce business that is 5X bigger than SockGeek.com.
Business Website:
http://sockgeek.com
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Business Listed By:
Adam

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