Asset Sale of Established Internet Business

Fort Worth, TX (Tarrant County) (Relocatable)

Asset Sale of Established Internet Business
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Asking Price: Get Financing: $85,000

Established: 2012

Asset Sale of Established Internet Business

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Asset Sale Description

Posh Play founder Emily Jones McCoy had no intention of starting a business—her plate was plenty full with a new baby and a full time job as the dugout reporter for Major League Baseball’s Texas Rangers—but when a baby gift filled a void in her home, she decided to fill a void in the marketplace. After McCoy had her first child in 2011, she struggled to find a stylish alternative to the traditional, juvenile play mats on the market. Fortunately, her best friend from high school—Kelly Smith—had experienced the same thing five years prior and took matters into her own hands. Smith came up with a simple concept to use wipeable faux leather to make her own play mat—two pieces of fabric sewn together with a layer of polyester batting in between. It was equal parts style and function— completely wipeable, substantial enough to stay put under an active baby, and nice enough to blend in with the decor of a sophisticated home. When Smith gave McCoy one of her own, Posh Play was born.

The pair soon realized the same “style meets function” concept could be applied to other products, as well. The line has expanded to include Diaper Clutches, Tote Bags, Lunch Sacks, Placemats and Bibs. As Posh Play has grown, the same principle has remained, to create sophisticated, beautiful products that make life a little easier for parents, products that are durable and grow with your family. High style. High function. High time.

Detailed Information

Existing inventory.
Support & Training:
Education on products and all business relationships.
Reason for Selling:
Business Website:
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Asset Sale Listed By:
Emily McCoy

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