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DIY Cloud Based App Builder with Massive Growth Rate
Awesome SaaS-based Cloud Software Platform for DIY App Development
At market is an innovative tech company that has created a massive following since 2012 and is accelerating at a massive growth rate. The core competency for the business is a proprietary, cloud-based Do It Yourself Mobile Application Builder, primarily targeted to Small and Medium Sized Businesses. Finding widespread acknowledgement from worldwide press in places like Mashable, TechCrunch, GigaOM, SourcingLine and VentureBeat, the company has built over 30,000 mobile apps and attracted over 75,000 registered users in its first year of operations – and those numbers continue to grow rapidly. SMEs find this opportunity particularly attractive to reach out to new customers as well as to engage with existing clientele.
With this business model, no installation or download takes place – you simply drag and drop app pages to create your own mobile app online. Once the app is built, the result is an HTML5 hybrid app that works on Android, iPhone, iPad, Windows 8, BlackBerry 10 and Kindle Fire. The company launched out of beta version of its WYSIWYG mobile app creation service in April 2013 with the mission of allowing users with no programming experience the opportunity to quickly build iOS and Android applications. The company also has a marketplace to showcase the apps created using the platform.
The company also recently raised KickStarter funds to launch a Mobile game builder, which is also part of this company (now in Beta stage). Like the mobile app builder, the company has made making mobile games easy for people who don’t know how to code. The concept is simple and it only takes few steps to create the final game.
Mobile Apps Created with this company’s award winning technology are created by a combination of HTML 5, CSS3 & Java Scripts, which are then coupled with an HTML5 to Mobile Framework Like PhoneGAP, that, with the help of its API’s, connect with Native API’s of Operating Systems of Mobile Devices and thereby act as an interface between the HTML 5 APP & Native Phone API’s. The app builder platform is connected with all the apps created using this platform using Proprietary Rest API’s that enables users to update their apps on the fly as well as to Send Push Notifications.
The company has monetized via a mixed model, including subscription, reseller and custom development. Again, the company has over 75,000 REGISTERED USERS on the platform, which is growing at a high pace month-over-month, so just the registered users alone are a valuable aspect to this business.
The go-to-market strategy at the moment is either to find a buyer that would like to purchase the entire business, or to find an investment partner that can take the platform and scale it rapidly. The latter opportunity is the most attractive because this business is a home run opportunity in the right synergistic hands, and the founders would like to see it scaled at an enterprise level. For instance, a company that has thousands of small business clients would be a perfect partner for launching this business into the stratosphere as an add-on to their current offerings.
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