An eCommerce business specializing in pet bird cages and supplies. This business offers growth through repeat customer purchases. A typical exotic bird will live 40 to 60 years and the owners are unique in their admiration and commitments to their pets. As is illustrated by a campaign open rate of 28.5% versus industry average of 12.5%.
Primary products include: Bird Cages, Bird Covers, Cage Accessories, Toys, Food, Play Stands, etc.
Despite limited focus on the business, the client base continues to grow. In 2014 the clients grew 44% over previous year (~ 1500 customers) and store traffic grew 27%. As a online business this is can be operated from any location that has access to the Internet and a phone. Sale revenue up 2.8% over previous year.
The following video was provided by an Everything Birds customer..
Meeker County, MN
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