Internet - Consumer Services (B2C) | Internet - General Internet

Asking Price	$450,000	Inventory
Gross Income	$285,882	Real Estate
Cash Flow	$120,818	Year Established	2003
FF&E	N/A	Employees	0

* included in the asking price

** not included in the asking price

Solid and consistent repeat customer base, new clients often begin with a single purchase later returning to make additional purchases and also make referrals. Ebay store [included in sale] drives both traffic and revenue to the main website. Growing traffic, some first page rankings, still plenty of room to increase traffic with simple SEO and keyword optimization. Established vendor supply chain with additional new vendors ready to be added to expand inventory and keep product range fresh and ahead of the competition. Consistency and volume of sales ensures business is able to maintain an average 55%-60% margin and remain highly competitive. Zero Returns - health and safety regulations restrict customer returns. Orders are currently shipped direct, although model could easily be transferred to a fulfillment operation. Adding order by telephone would increase sales by approximately 40%. Registered customer database of over 2,400 provides plenty of opportunity to market to past customers, currently there is almost no marketing being done. No specific or wig related expertise is required to run the business.

Competition: $6 Billion niche of the US hair and beauty market. Repeat business comes in despite a lack of any current marketing programs. Longevity of the business and the site ensure volume of sales and allow this business to maintain average profits at 55-60% while still beating competitor pricing.

Growth/Expansion: Improved quality and availability of wigs has increased leading to a corresponding increase in consumer interest and sales. The aging population and associated illnesses create a greater need for specialty wigs for cancer patients etc and are a natural niche marketing opportunity as yet untapped by this business.

Support/Training: 30 days support & training will be provided

Reason Selling: Seller needs to focus on manufacturing business