Nationwide leader, #1 Google ranked E-Commerce cabinet company
$3Million 2015 sales, home based business. 29,000 website hits/month
North Port, FL
Started in 2012, this business used perfect advertising tactics to become ranked #1 on Google with 5 different keywords and #2 with 2 other keywords, anywhere in the U.S. and Canada. With over 29,000 website visits per month, this website is ranked 1,025,150 in the world and 139,156 in The U.S. according to Alexa. With over 1 Billion websites worldwide and 80 Million in the U.S. alone, this website ranks in the top .1% of websites in the U.S. and world.
My business model allows everyone associated to work from their homes. We provide free Design Services for every customer who wants them as well as online quoting and a completely automated system. Orders can be processed 24 hours a day. We do not stock any products therefore total business overhead, including domains, web servers, toll free phone line with unlimited extensions, is less than $500 per month. We pay $0 for advertising, adwords or any other lead generators. I have done years of research to learn the in's and out's of effective, free, online business SEO and our Google ranking shows it.
We provide an online Damage Claim system, online quoting system, online chat, automated tracking, 24 hour shopping cart, free designs and 7 day turn around time from the time an order is placed until it arrives at the customers door.
The website generates approximately 10 leads per day with no outbound lead pursuit required. All Designers use industry standard Kitchen and Bath Design software as well as Cloud Backup for mobile functionality anywhere an internet connection is available.
This company is run by the sole Owner and one full time Customer Service Employee as well as five 1099 sub-contracted Design employees, who all work from their homes across the U.S. Two new Designers have been added this year to handle increased sales and leads. Commission rate is 12% for these sub-contracted employees with 2 of the 3 who worked last year making 6 figures.
This online store was recently remodeled and is continuously being improved upon. Total website renovations are in excess of $50,000 within the last year with the web development company on retainer.
With almost 6000 products, we offer one of the largest selections of any online cabinet retailer. We are the #1 purchaser for both of our vendors with a 3rd vendor being added this year to double our selection. With an average of 150 orders per month, we currently purchase approximately 3000 cabinets per month and expect to double that over the next few months.
Currently have more than 3500 customers Nationwide to include Canada and the Caribbean.
Business income history:
2012 (Inception) - $193k gross sales / $18k profit
2013 - $461k gross sales / $71k profit
2014 - $1,436,000 gross sales / $246k profit
2015 - $2,687,000 gross sales / $434k profit
2015 Commissions paid out totaled $289k. Factor that back into the profit and then subtract a fair wage for a typical Designer (30k each) puts 2015 profits @ $633k.
2016 Forecast is $4.3Million in gross sales, factoring commission the same as above, we expect to profit $950k (based on 30k salary per Designer)
This business is one of the industry leaders. Of the top 5 in the Nation, we are considered to be #3.
Owner will sign non-compete for 5 years.
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