Non-Franchise Private Duty Home Care In South OC
No Royalties, no Territory Restrictions, High End Demographics
Newport Beach, CA
Two and a half year old Private Duty Independent Home Care Agency for sale in Orange County, California. The company offers affordable services for seniors and their families who require assistance with meal preparation, medication reminders, bathing or personal cares, grocery shopping, light housekeeping, errands, Alzheimer's care, or companionship in order to remain happily & safely in their homes. The Company is licensed by the Home Care Services Bureau of California Department of Social Services.
Throughout its 2.5 year operation, the Company has developed a reputation for highly personalized service, high quality care and excellent response in the local senior care community. Its excellent reputation in serving clients and with its employees, has earned this company solid relationships with professionals in the health care and senior communities. Majority of revenues (@ 96%) come from Private Pay, @ 4% from Long Term Care Insurance and other payers.
Since this is not a franchise there are no royalties paid on gross revenues throwing more profit to the bottom line. Additionally there is no restrictive territory and thus the business opportunity is not limited to a small population pool but can be expanded to whatever level the new owners desire. Current owner desired to locate in Newport Beach to service the high-income areas within a 15-mile radius, which encompasses an area from Seal Beach to Dana Point along the coast and inland to Anaheim, Orange, and Tustin. This targeted market territory has approximately 240,000 seniors (over 65), which is the equivalent of 5-6 franchise territories, based on an average-sized home care franchise, which typically only has 30,000 – 40,000 seniors. This business provides services to one of the most demographically attractive senior care markets in the Country.
The service market includes a number of large hospitals, senior centers, assisted living communities, nursing homes, memory care and skilled nursing facilities. The business has established local referral sources, and 40+ hired and trained Caregivers on payroll (numbers will vary depending on client census and total hours of service). Internet marketing continues to play an increasing role in new client acquisition. The business employs several strategies that have helped build a steady stream of leads through Internet marketing. The business revamped its website in the past year to improve capture rate of new visitors to the site. The business has excellent local SEO and high organic search rankings in its targeted market. This business requires no prior home care/medical experience. The business comes with a complete set of training DVDs and Operation Manuals that were acquired from a leading national home care agency business development company that has help launch over 600 agencies nationwide. Videos and manual cover industry knowledge, sales, marketing, staffing, office operations and administration.
The Company competes with other national and local businesses and sole proprietors providing home care services. Disabled adults and seniors who are 65 years and older comprise the primary market for the Company, as well as a smaller portion of younger adults with some form of disability or illness requiring assistance with daily living.
The home-care industry has exploded with the aging population. Today, with 10,000 Americans turning 65 every day, the demand for senior care is ever increasing. The US senior population currently sits at approximately 50 million and by 2030, it is expected to swell to 81 million (Source: US Census Bureau). An estimated 70 percent of people over 65 will require home-care services at some point in their lives.
The seller is selling for personal reasons but will assist during a transitional period. The Caregivers and staff, all of which are W2 employees, are available to work with a new owner.