Mr. Atchison has financial, sales/marketing and general management skills. Joe's last position in corporate America was as the President/CEO of a manufacturing company in Irvine, CA for 11 years. In that role he focused the company's efforts on new product development (five patents issued), manufacturing efficiencies (gross margins increased from 23% to 52%) quality (achieved ISO9001 and QS9000 certifications), and a strong emphasis on sales, marketing and customer service resulting in double digit sales growth. Prior to that he was the Chief Financial Officer of two publicly traded companies.
During his corporate career, Mr. Atchison was successful in selling a number of divisions, subsidiaries and stand alone businesses. These successes motivated Joe to start his Sunbelt Business Brokers office. Mr. Atchison is also President of Atchison Advisory, Inc., which provides operational improvement consulting to under-performing companies in an effort to help them achieve their potential and thus be able to sell sooner and at a better price and more favorable terms.
Mr. Atchison is a Certified Business Intermediary (International Business Brokers Association), a Certified Business Broker (California Business Brokers Association), a Certified Middle Market Business Intermediary and is a Certified Public Accountant - inactive (State of California). His education includes a bachelors of science in accounting and a Masters in Business Administration - Finance.
Joe serves on the Forms Committee of the California Association of Business Brokers. Mr. Atchison is the Treasurer and a Board member of Project: Steps to Christ, Inc. – a non-profit company based in New York that distributes Christian books to homes in North America..
For more than 50 years, Big O Tires has been committed to helping our franchisees build successful retail tire and automotive service businesses. We do this by providing the training and the products to help them deliver outstanding customer service while providing high quality products and services at competitive prices. Big O Tires offers some of the most valuable incentives for unit and volume growth. Information on this website does not constitute the offer of a franchise and such offers will be made only in conjunction with the presentation of Big O Tires' Franchise Disclosure Document.
This website and any request for information or forms are not a franchise offering or an offer to sell a franchise. A franchise offering can be made by us only in a state if we are first registered, excluded, exempted or otherwise qualified to offer franchises in that state, and only if we provide you with an appropriate franchise disclosure document. Follow-up or individualized responses to you that involve either effecting or attempting to effect the sale of a franchise will be made only if we are first in compliance with state registration requirements, or are covered by an applicable state exclusion or exemption.
The following states regulate the offer and sale of franchises: CA, FL, HI, IL, IN, KY, MD, MI, MN, NE, NY, ND, RI, SD, TX, UT, VA, WA and WI. If you reside in one of these states, or even if you reside elsewhere, you may have certain rights under applicable franchise laws or regulations. MN Reg. File No F-3. © 2015 Big O Tires, LLC, 4300 TBC Way, Palm Beach Gardens, FL 33410
Bermuda Dunes, CA
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