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I am a franchisor who is looking to sell my niche fitness company, how best to proceed?

I have franchised my niche fitness business and sold six franchises in three states. Unfortunately, my health does not allow me to continue with this venture. What is the best way to identify potential buyers of my business? Thank you.

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Answers (5)
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Franchisor! Do you have the business in LA or Southern California? If possible, my copmany named as New Star Realty who has about 600 agent and wide orgaization in California and Nevada State, so we may help you to sell your business. I have also a lot of experience of business transaction, specially we are mainly attack Korean Community Marketing and Chinese Community Marketing. Please contact to e-mail "" for more detail information.
New Star Realty (909-978-0181)

Sep 16, 2009
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Franchisor of Niche Fitness Franchise

Chuck, I am located in Louisiana. However, the company is run from my home and can be operated virtually from any location.

The primary value of the business is in the established franchise system (UFDDs, Franchise Agreements, Operating/Marketing/Training manuals, training DVDs, etc.), IP (US/Canadian trademarks), websites, automated office systems, inventory, marketing materials and other various assets. The main item the new owner would need to focus on would be selling new franchises (and once sold, they pretty much run themselves). We receive at least one request for franchise information a week (directly from our website), but usually receive between 2-5 a week.

We are profitable, but not by much, as my health has not allowed me to follow up with these leads to sell new franchises. Our franchises sell for $8-30k, depending upon the equipment/support/licensing provided. Each one provides a profit of $7-26k from the initial franchise fee alone, with additional fees from renewals, merchandise, equipment, etc. We have sold six franchises since our inception in 2005.

We have received one offer but it is less than we'd like. We are hoping if we use a broker, he/she will be able to better market our business and find other potential buyers.


Sep 3, 2009
Chuck Woolweaver
Amerivest Group
Business Broker/ Franchising Specialist
Palm Beach County, FL

What state are you in? I'm in Florida

Sep 3, 2009
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Franchisor of Niche Fitness Franchise

Thanks Don. I will certainly explore the business broker option, and appreciate the information.

Sep 2, 2009
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The BAF Group LLC

Frankly, the best way is to contact a local Business Broker, who can take all of the responsibilities off your hands by pricing, positioning and promoting the sale. He/she can identify and help you in collecting pertinent information, in order to use that documentation to potentially establish an air of competitive bidding among two or more Buyers. This would allow you to receive the highest, legitimate price in the marketplace, negotiate the best terms and bring the transaction to a successful settlement.

That's the best way to deal with it. How you do things is your choice.

Sep 1, 2009

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