Asking Price:

$200,000

Gross Income:

$346,496

Cash Flow:

$84,559

EBITDA:

N/A

FF&E:

N/A

Inventory:

N/A

Real Estate:

N/A

Year Established:

2000

Employees:

2 Owners

Business Types:

Other Personal Services
Other Business Services

Business Description

This publishing company produces beautifully designed, exceptionally written, and award winning magazines for regional markets. They focus on lifestyle and city magazines in communities that excite their readers. They produce two magazines in the state of Idaho, with distribution of 24,000 and 17,000. These are two of the area's most recognized lifestyle magazines found at every newsstand in the treasure valley and surrounding areas. Both are city/regional publications designed to showcase Idaho life and living at its best. Each has defined markets, trademark and copyright protection, and feature editorials and photography that target national reader's Idaho interests. Publisher has maintained a commitment to quality and excellence reflected in the magazines' content and presentation, as well as growth and financial success.

These are quarterly publications and focus on expert and master ideas and help on homes, entertaining, gardening, and focusing on Idaho lifestyle and general interests, iart, travel/tourism, weddings, education, holiday shopping and sports. Both of the company-owned titles are created specifically for Idaho. The editorial content is about Idaho life and history, written by Idaho writers, and uses Idaho photographers.

The magazines offer consistent thematic editorial that can be anticipated by readers and advertisers , and offers the area of Idaho an insightful look at topics that celebrate and support Idaho's unique history, culture and lifestyle. All products are full color printed on high quality glossy paper. The editorial content is all original from some of the best writers in the state, and won many awards. The marketing strategy based on subscriptions, retail sales, distribution, and availability has driven growth into double digits, and greatly increased brand name and image of their magazines to readers and advertisers. The publisher maintains a beautiful website offering digital issues.

Detailed Information

Facilities:

Home-based

Competition:

Normal

Growth/Expansion:

Convert to monthly publications, increase ad sales, add titles.

Support/Training:

Seller will train and support and will be available to work until 2013 as negotiated.

Reason Selling:

Owner has plans to attend law school and would like to free up time.