| Asking Price |
$160,000 | Inventory |
$55,000* |
|---|---|---|---|
| Gross Income |
$324,738 | Real Estate |
|
| Cash Flow |
Not Disclosed | Year Established | 2007 |
| FF&E |
$85,000* | Employees | 4 |
* included in the asking price
** not included in the asking price
2009 sales are up 8.3% over 2008, and net income is already $10,437! This rapidly growing business sells a wide range of name brand sports supplements at discount prices, providing top quality customer service to help fitness-minded people select products that meet their individual needs at prices they can afford. Supplements include products designed to help people bulk up, slim down, and feel better. Other products include vitamins, herbs, drinks, bars and accessories. The business efficiently turned its inventory 3.3 times in 2008 amid sales that were up 85% over 2007. Over 700 customers are preferred customer members, who receive additional discounts and promotional opportunities throughout the year. There are over 580 customer e-mail addresses in the marketing database. The business cooperates with others in the fitness industry personal trainers, local recreation centers, schools, and gyms to promote complimentary products and services. There is limited competition from other retail providers and the business enjoys a competitive advantage even over online alternatives since it sells the same products at nearly the same price without additional shipping charges or time. The franchise organization allows the local owner freedom to decide how and with what media to advertise, while still supporting special events, negotiating master distribution contracts, and providing training for new owners and employees. A fitness and nutrition background is a plus for a new owner.
Facilities: 2000 sq. ft. leasehold at $3,800/month including CAM.
Competition: There is limited competition from other retail providers and the business enjoys a competitive advantage even over online alternatives since it sells the same products at nearly the same price without additional shipping charges or time. The franchisor negotiates master product distribution contracts. There are no minimum stocking requirements so each franchise can determine which product mix is best for its clientele.
Growth/Expansion: The business has established a significant stronghold in just two years in this market. Seller expects sales growth to continue as the business takes additional market share from other providers.
Support/Training: Franchise and/or Seller will provide transition assistance and training to new owner.
Reason Selling: Retirement.

William J. Laska
(208) 331-1116
Laska Company
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