Fitness & Health App + Site w/ 440K Instagram Followers

London, United Kingdom (Relocatable)

Seller Financing Available
Fitness & Health App + Site w/ 440K Instagram Followers

Asking Price:$100,000

Cash Flow:N/A

Gross Revenue:$99,649





Fitness & Health App + Site w/ 440K Instagram Followers

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Business Description

For sale is a health & fitness app with 420,000 downloads that was started in November 2013. The company offers users tools to get fit and stay healthy through its detailed workout programs and recommended meal plans.

The company has a strong presence on Instagram (440,000 followers), where it sells promotional advertisements for a broad base of clients. Based in London, UK, the company provides factual training & nutritional advice through the app and website, educating users and allowing them to maintain a healthy lifestyle.

Highlights & Key Assets:

-Over 450 meal plans for different health requirements: weight loss, being healthy and others ; each meal plan is customized to meet a weight class category to suit a male or female body weight, all of which has been created by nutrition advisors
-Over 40 workout programs - gym or home ; assist in weight loss or building muscle ; each workout program is different with over 250 individual day variations in addition to the days being different ; all the exercises have professional video demonstrations illustrating how to perform the exercise in question
-A simple to use CMS in place to manage and assist in editing and updating workouts or meal plans
-Minimal time required to modify the app ; straight forward monetization option with subscription service
-Capability for implementing the adoption of smartwatch devices
-High quality app that has received a lot of positive feedback from users for the app and content
-Maintained top 25 ranking in Free Health & Fitness market continuously for a month
-App name is trademarked within the UK and Europe
-Email list of over 200,000 users
-Strong social network presence

Detailed Information

Home Based
Growth & Expansion:
1. Look into other mediums for marketing the app; currently only promoted on Instagram from past 2.5 years 2. Hardly any work has been done on maximizing App Store Optimization. If the next buyer can do this accurately they will experience a dramatic spike in downloads. 3. Because the app has advanced data it is possible to re-skin the app as two separate apps - one targeted at men and the other at women 4. Consider 400 exercises performed by both male and female model as well as content created for specific gender groups
Support & Training:
Full support and training will be provided. This is negotiable depending on your needs. The owner is committed to making it a success for a new owner.
Reason for Selling:
Pursuing a different venture
This business is Home-Based
Business Website:

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Eric Owens

Business Listed By:
Eric Owens

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