Direct Sales, Online Sales & Retail Store with Real Estate Included


Seller Financing Available
Flags and Banners Retailer

Asking Price:$550,000

Cash Flow:$127,000

Gross Revenue:$579,000




Real Estate:$250,000


Direct Sales, Online Sales & Retail Store with Real Estate Included

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Business Description

This direct sales, online sales, and retail store for sale focuses on flags, banners, promotional products, and flagpole sales, installation and repair. It has been in business for 45 years. Major sales (including large flagpoles) are routinely made in states such as Arizona, California, Hawaii, etc. It is also a player in the international market, with sales in approximately 27 countries.

The specialty retail store for sale takes pride in offering only the highest quality products. Many of the items offered are made in the U.S.A. Customers can order products from the website. They can consult with the in-house designer or provide their own flag designs. Customers can also talk to a flagpole specialist to help them determine what flagpole is best for their needs. Once the selection is determined and the purchase is made, installers are available to set up the new flag pole. Flagpole installations have been completed as a far away as Fort Wayne, Rochester and Chicago, IL.

Since the U.S. flag is the strongest seller, the store does everything to ensure customers receive only the best product and service of their U.S. flag. Manufacturing facilities are visited to ensure authenticity and prevent counterfeit flags being sold. A variety of U.S. flags are tested for quality and durability. Only the best are selected for sale. It offers a private label flag that is highly reinforced to enhance durability. The specialty retail store for sale also offers flag repair service, free flag retirement/disposal service, and website discounts. Corporate customers can get discounts through a special discount program. Customers that purchaser their flags from the store receive discounts on flagpole maintenance and service. It also offers annual maintenance agreements on flags and flagpoles. It is well-known for its excellent customer service.

The business is continuing to recover from the Great Recession. Through August 2016, sales were 20% higher than for the same period in 2015. Internet sales are strong. Company sales attributable to the internet are approximately 5-6 percentage points higher than the percentage of retail e-commerce sales as reported by the U.S. Department of Commerce. Annual sales have been steadily increasing over the last few years and returning to pre-recession levels. This sales trend should continue into the future and could easily be enhanced by a new owner. The Seller believes a new owner could also easily increase revenue through marketing and an infusion of new energy.

Attached Documents

Detailed Information

Included in asking price
Real Estate:
Included in asking price
Building Sq. Ft.:
3 FTE, 3 PTE
Furniture, Fixtures, & Equipment (FF&E):
Included in asking price
4,000 sq.,ft. building; included in sale price
Seller will consider some financing for a qualified buyer
Support & Training:
Seller will negotiate a transition period
Reason for Selling:

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